Gizmo series
Roland TR-909
Roland · Drum machine · 1983
- From the Laurence King book Gizmo: The Retro-Tech We Loved and Lost — May 2026
- Featured in The Guardian · The Times · Elle Decoration
- Free UK delivery on every order · Worldwide shipping
The Roland TR-909 was discontinued after just 10,000 units, considered a commercial failure. Then Chicago and Detroit discovered it, and the heartbeat of house and techno was established.
About this print
About this print
The Roland TR-909 is the heartbeat of house and techno. Released in 1983 and discontinued after just 10,000 units, it was considered a commercial failure - until Chicago and Detroit producers discovered its punchy kick, crisp hi-hats, and that distinctive clap could drive a dancefloor like nothing else. From Frankie Knuckles to Jeff Mills, the 909 defined the sound of electronic dance music.
This illustration captures the 909's distinctive interface - the step sequencer, the individual drum controls, the design language Roland perfected across their legendary rhythm machines. It's a machine that changed how the world dances.
The Gizmo series
The Gizmo series
Gizmo is a collection of design-led art prints built around the machines that shaped how we made music, wrote code, played and connected with the world. Synthesisers and drum machines. Cameras and home computers. Calculators and handheld devices that once felt like the future.
Each print is a carefully constructed illustration that isolates what made an object memorable - its proportions, controls, typography, surfaces, and small acts of engineering intelligence. Not retro sentimentality, but honest observation: what made these machines distinctive, how they looked when they were new, and why their forms still resonate.
Adapted from and inspired by Simon Tyler's forthcoming book Gizmo: Retro-Tech We Loved and Lost, published by Laurence King in May 2026.
Paper and printing
Paper and printing
All prints are produced to order on 250gsm archival matte paper using pigment-based inks, chosen for colour accuracy and long-term stability.
Each print is rolled in acid-free tissue and shipped in a rigid cardboard tube, sealed for moisture protection, ready for framing on arrival.
Dimensions
Dimensions
Large · 70 × 50 cm · 28 × 20 in
XLarge · 100 × 70 cm · 40 × 28 in
Delivery
Delivery
UK: Free · 3-5 working days
Europe: €8.50 · 3-7 working days · No customs charges
USA & Canada: $8.95 / $12.00 CAD · 5-10 working days
Australia: $14.00 AUD · 5-10 working days
Rest of World: £14.95 · 7-14 working days
All prints are produced to order and dispatched within 1-3 working days. Orders placed before 5pm GMT ship the same day. You'll receive tracking information by email once dispatched.
Orders outside Europe may be subject to local customs charges on delivery - these are the responsibility of the recipient.
Returns
Returns
Returns accepted within 30 days. Email returns@axisophy.com with your order number and we'll provide return instructions.
Return postage is the customer's responsibility except where the print arrives damaged or there's been an error - in which case we'll arrange a replacement or refund immediately, no return needed.